Cloverleaf AI recently released its first product video, showing government affairs clients how they can Track, Engage, and Influence using our product. But how did we get there? If you’re a startup, here’s how you can do it too.
Interested in watching the video? Check out this link. Want to know more about how teams work with us?
Step 1: Be Very Specific
Be very specific about the need for the video, its length, what it should show, and why it will exist. Simple tip: If you can’t describe what you need and why in one sentence, you’re not prepared to make a video.
Step 2: Find a Great Partner
At Cloverleaf AI, we work with the team at Brass Creative LLC. How do you know if you’ve got the right partner? They understand what you do and why. More on that later!
Step 3: Write a Video Script
Think through the visuals, music, and voiceover for each step. Utilize ChatGPT to create pictures of how you see every scene. Additionally be specific about the type of look and feel you are looking for!
Interested in watching the video? Check out this link. Want to know more about how teams work with us?
Step 4: Hand It Over!
Give your script and all resources you have to the creative team and let them go! Brass Creative excels at making what we put on the page come to life.
Example:
What we told Brass we wanted: A high vantage point view of a sprawling network of diverse meeting rooms in session, highlighting the scale and interconnectivity.
What they created: A beautiful set of rooms with government discussions happening. The focus on detail is amazing. Look at the picture above and you’ll see state flags of almost every state, as well as military flags, hanging on the walls.
Step 5: Revise, Revise, Revise
You’ll have opportunities throughout the process to work together to make it better. Don’t hesitate to refine and enhance the video at each stage.
Step 6: Release
When everything is polished and ready, it’s time to release your video. If you are a startup and would like to know more, let us know. We are willing to help. And to Brass Creative, we look forward to the next video.
Interested in watching the video? Check out this link. Want to know more about how teams work with us?
